As a fan of reggae music and a sometimes promoter it always baffles me that fellow fans are constantly questioning why reggae jams don't stick around or stand the test of time.
Reggae has the largest demographic and has a greater fan base than any product on the market place! Like I usually quote, "from 5 - 95 years old, black, white, male, female, reggae is King!"
So why don't the jams stick around? Is it that the product isn't up to par? Is it that the night or the venue isn't accessible? Is it safe or unsafe? Is it the style of reggae that is played? Well, all are valid questions and all have their merits so there are several jams to suit all tastes and styles. Just pick what suits your taste.
So why the lack of support at times? I believe it to be a perception of "freeness" and a poor sense of self worth by some of its artists, promoters and practitioners (fans). Folks want everything for free yet nothing ever is. We pay the proprietor for his rum and his beer? Why not encourage our selectas to come back by appreciloving their works fiscally?
It is time to elevate the thing!
Preserve what we have, so let us fund the folks who do the work bringing you this powerful vibe.
COVER IS FREE!
We place a jar, bucket, vase near the stage where the selectas spin. Feel free to put on some contribution if they keep you rocking. Encourage them to play tunes, artists, sub-genre that entertain you and make you dance...
Through such contributions, it is our hope to do bigger and better events through the fan's positive encouragement.